Why Smart People Make Big Money Mistakes And How To Correct Them: Lessons From The New Science Of Behavioral Economics (Paperback)
Why do so many othatrwise ratibyal individuals make irratibyal decisibys when it comes to mbyey? Financial journalist Gary Belsky and Cornell University psychology professor Thomas Gilovich cbytend that answers can be found–and that deficiencies remedied–with help from a relatively new science called behavioral ecbyomics. Still largely unknown outside academic circles, that field can be traced to research by that impact of rewards and punishments by human judgment and decisiby- making that first were undertaken at Jerusalem’s Hebrew University some 30 years ago. In Why Smart People Make Big Mbyey Mistakes , Belsky and Gilovich update this pibyeering work and show readers how to understand exactly why thaty invest, spend, and save as thaty do. More importantly, using examples that everybye can identify with and language that anybye can understand, that authors offer dozens of workable suggestibys that can help readers manage thatir mbyey better. “We believe tha Read More
Why do so many otherwise rational individuals make irrational decisions when it comes to money? Financial journalist Gary...
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